Lagonda Vision showcases the design language of potential Lagondas due to arrive between 2021-2023.

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The British company Aston Martin presented at the Geneva Motor Show 2018 a concept electric car Lagonda Vision Concept. According to brand representatives, the prototype shows the world a new design language that will begin to be implemented on production cars of the brand by 2021.

The Lagonda Vision Concept marks the launch of a new line of modern zero-emission luxury vehicles, and in this direction Lagonda aims to be the world's first brand.

Aston's chief designer Marek Reichman calls the Astons' look "organic, natural", while the Lagondas are destined to become "more sculptural, shocking and complex". “It is a shape formed by the collision of invisible forces, like the magnetic forces that an electric current creates,” he adds.

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As for the presented prototype Aston Martin Lagonda Vision Concept, the company does not disclose any data on the technical equipment of the machine with a futuristic design. It is only known that the concept includes solid-state batteries.

Such a power source provides the vehicle with a power reserve on one full charge of about 640 km. In addition, the electric car supports wireless charging technology.

A traction battery under the floor and compact electric motors untied the hands of the linkers. In fact, at first, the authors of the model drew an ultra-spacious interior for four people more than two meters tall, and then they “built” a body around it. It is smaller in size than conventional executive sedans, and there is more space inside.

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Also, the equipment of the presented Aston Martin Lagonda Vision Concept electric concept car includes an all-wheel drive system with torque distribution separately for each wheel.

Undoubtedly, the lifting section of the roof can be attributed to the exterior design features of the presented prototype, which facilitates access for passengers of the second row of seats. The interior design of the model used materials such as carbon, ceramics, wool, cashmere and silk.

The doors of the show car swing open in opposite directions, revealing an opening without a pillar, and sections of the roof also rise above the rear seats.

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In addition, the concept has a level 4 autonomous control system. When the autopilot is activated, the front seats can rotate 180 degrees. There are also such "chips" as a concierge service and secure access to the network.

Aston Martin President and CEO Andy Palmer said:

“We believe that people associate luxury in their cars with a certain traditional and even old-fashioned approach, because today that is all that is available to them. Lagonda is designed to challenge this stereotype and prove that modernity and luxury are not mutually exclusive."

Parent company Aston Martin will also bring electric models to the market (at least the production version of the RapidE prototype), but only in addition to traditional sports cars.

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The new design language is not just decorations or optical lines, but also a change in the proportions of the body, due to the transition to the electric drive. Lagonda has announced that it is the first luxury brand to offer only zero-emission cars.

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The choice of materials and textures, the abyss of space and electronics suggest that the car will "immerse passengers in its magic, rediscover the joy of travel."

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The Lagonda brand "will transform the idea of ​​luxury transport," the authors of the concept believe.

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Lagonda will show how true luxury and contemporary design can exist in perfect harmony and enhance each other's most desirable characteristics.

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“The Lagonda Vision Concept is an incredibly bold design statement,” said Evon Aston Martin and Chief Creative Officer Marek Reichman. Without the need to pack a huge internal combustion engine, gearbox and transmission, Lagonda's designers were able to optimize the interior down to the smallest detail and then create the look of the car around it.

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The interior of the Lagonda Vision Concept uses not only cutting-edge materials like carbon fiber and ceramics, but also some of the oldest and finest that have been rarely seen in the automotive industry lately, like cacheters and silk.

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The result is an interior that surprises, shocks and enchants, where silk carpets and hand-woven wool upholstery live in perfect harmony with carbon fiber trim and functional ceramic tiles that open and close to change ventilation and adjust music volume.

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The well-known furniture and fittings designer David Linley participated in the work on the interior.

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The well-known furniture and fittings designer David Linley participated in the work on the interior.

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The well-known furniture and fittings designer David Linley participated in the work on the interior.

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The well-known furniture and fittings designer David Linley participated in the work on the interior.

astonmartin.com

The well-known furniture and fittings designer David Linley participated in the work on the interior.

astonmartin.com

The well-known furniture and fittings designer David Linley participated in the work on the interior.

astonmartin.com

The well-known furniture and fittings designer David Linley participated in the work on the interior.

astonmartin.com

The well-known furniture and fittings designer David Linley participated in the work on the interior.

astonmartin.com

The well-known furniture and fittings designer David Linley participated in the work on the interior.

astonmartin.com

The well-known furniture and fittings designer David Linley participated in the work on the interior.

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The retractable steering wheel suggests the presence of an unmanned mode.

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The retractable steering wheel suggests the presence of an unmanned mode.

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The retractable steering wheel suggests the presence of an unmanned mode.

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Along with the rear doors, sections of the roof also open up, providing unprecedented ease of access. So passengers can literally stand in and out of the car, or step right into it.

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The design of the prototype is commensurate with Level 4 autonomous driving, i.e. the car is capable of driving in all normal conditions and on all recognizable roads.

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In standalone mode, the steering can be completely hidden, allowing front seat passengers to rotate 180 degrees to engage in face-to-face conversations with those in the back.

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The Lagonda Vision Concept has powerful solid-state electric batteries allowing you to travel up to 400 miles in the real world between charges. This is the distance from Los Angeles to San Francisco, from London to Edinburgh or from Berlin to Vienna without stopping. The concept has also been designed to be compatible with the latest wireless charging technologies.

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Lagonda aims to be the world's first zero-emissions luxury brand, a reinvention of the world-famous luxury brand that takes full advantage of the latest advances in emission-free powertrain and autonomous driving technologies.

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Video review of this luxury electric car

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